Celebrating 360Golf

We think installing a 360Golf course in your entertainment venue is a great idea – but don’t take our word for it! Here are five of the tops benefits a course could offer you, enhancing both customer experience and your business.

A rugby themed 360Golf smart minigolf hole and course

1. Enhanced Customer Engagement

360Golf courses feature automated stroke counting and scoring, meaning guests no longer need to worry about carrying around little notepads and pencils to keep track of their progress.

This is combined with our inventive course design, sensors and special effects to make the experience more interactive and enjoyable.

Our inventive scoring system, including bonus points for Holes in One and SuperShots, makes the experience different every time, driving repeat visits as guests always want to beat their last high score.

2. Increased Revenue Streams

The enhanced guest experience means players are willing to pay a premium price to play a 360Golf course versus a traditional game. The system can even implement dynamic pricing based on demand, time of day, or player volumes, optimizing revenue.

Including a 360Golf course in your entertainment venue will also drive longer dwell time, leading to increased secondary spend such as food and drinks – especially if you implement a digital ordering system so guests can order refreshments as they play! You could even reward players who make certain trick shots with free food and drink, encouraging the rest of their group to stay and purchase their own.

3. Data Collection and Analytics

Our proprietary DeepSmarts platform is our data collection and analytics solution, integrated at the heart of 360Golf. Sensors around the course track player behaviour, preferences, and game patterns, which DeepSmarts analyses and provides to you, the operator.

This data helps in understanding customer preferences and improving the overall experience, as well as being useful to create targeted marketing campaigns, personalized promotions, and loyalty programs.

4. Low Maintenance and Operational Efficiency

Utilising the DeepSmarts platform, our 360Golf courses come with automated maintenance alerts and real-time problem detection, reducing the need for manual intervention. The system will highlight detected issues to the operator, allowing fast and effective resolutions, sometimes before the issue even arises!

5. Competitive Edge

Guests are always looking for the latest and greatest experience, and the novelty and tech-driven experience of our 360Golf courses attract a wider demographic, including tech-savvy customers and families looking for unique entertainment options.

Offering a smart mini golf experience sets the venue apart from competitors, making it a unique attraction in the area.

These benefits collectively contribute to creating a more engaging, profitable, and sustainable entertainment venue.

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Celebrating 360Golf

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360Golf at IAAPA Europe